{"id":3074,"date":"2018-12-14T15:42:31","date_gmt":"2018-12-14T23:42:31","guid":{"rendered":"https:\/\/justo.ca\/blog\/?p=3074"},"modified":"2019-09-11T02:49:31","modified_gmt":"2019-09-11T10:49:31","slug":"justo-brokerage-model-includes-lawyer-inspection-fees","status":"publish","type":"post","link":"https:\/\/blog.justo.ca\/blog\/justo-brokerage-model-includes-lawyer-inspection-fees\/","title":{"rendered":"Justo brokerage model includes lawyer, inspection fees"},"content":{"rendered":"

Justo, a new technology-based real estate brokerage firm<\/a> that recently launched in the Greater Toronto Area, says the real estate industry is at a turning point and its model \u201cputs cash back in home buyers\u2019 pockets and gives sellers a better fee and a target price guarantee.\u201d<\/p>\n

Daphne De Groot, the company\u2019s CEO, says the brokerage offers premium services, low rates that are fair and transparent and an advanced MLS search engine<\/a> for both buyers and sellers.<\/p>\n

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\u201cWe use the power of information, technology and efficiency to lower our costs and pass on the savings to our clients.\u201d She says Justo is derived from the Latin word Justus, meaning fair and transparent, which is the foundation upon which the company is built.<\/p>\n

It is geared to people frustrated by elite brokerage commissions and high-pressure sales tactics, she says.<\/p>\n

\u201cWe saw the way things were being done in the real estate field and we thought that there were better ways to do it. So, we dug down to do research,\u201d says De Groot. \u201cWe realized that with the help of the real estate agents, who have a lot of knowledge and experience, together with the technology and the data that is available today compared to say 20 years ago, the combination of both can be the ultimate way of doing the process of buying and selling a house<\/a>.\u201d<\/p>\n

Justo\u2019s all-inclusive service model bundles some of the extra fees associated with buying and selling a home at no additional cost including home inspections, staging and lawyers\u2019 fees, allowing customer to have a more efficient and streamlined experience.<\/p>\n

This is how Justo explains what it does. In most real estate transactions, the buyer\u2019s agent is paid by the seller and not the buyer. Typically, this commission is 2.5 per cent of the purchase price, plus HST. Justo offers sellers a listing commission of 1.5 per cent with a 30-day target price guarantee. It splits this commission with the buyer, 50\/50, when a minimum purchase of $300,000 is made. If it does not sell the property at the target price in 30 days, the company will reduce its fee by another 0.5 per cent to just one per cent.<\/p>\n

The average GTA home is selling for approximately $850,000. Using the Justo model, the buyer<\/a> will be represented by an agent with more than a decade of local experience and get home inspection and lawyers fees included and approximately $6,250 in cashback.<\/p>\n

Also included in Justo\u2019s package is photography, a 3D tour and staging at no extra cost.<\/p>\n

\u201cJusto\u2019s concept makes a lot of sense. Buyers and sellers are looking for something different, something that is more rewarding for them,\u201d says Vicki Schmidt, Justo broker of record. \u201cTechnology and accessibility to data is allowing people to be more involved in the real estate process, so sharing the commission with our clients makes sense.<\/p>\n

\u201cThe fundamental idea behind everything we do is being very fair and transparent. With that, nothing\u2019s a secret. Our model is posted right on our website. Clients don\u2019t have to worry about negotiating with us or being stressed out because they have enough stress to worry about. They don\u2019t need to be worried about trying to negotiate with their real estate agent. So, we really are an ally to them.\u201d<\/p>\n

De Groot says the company is focusing on the GTA because it\u2019s a huge market with an average of 100,000 transactions a year.<\/p>\n

\u201cWith the average price about $800,000 that\u2019s approximately $80 billion of commissions going to agents. Later on, we hope to get into additional markets,\u201d she says. \u201cHopefully this model is going to grow beyond the GTA but we want to first establish and focus ourselves, as real estate is a very local market. So, we want to establish ourselves in the GTA and later hopefully go across Canada \u2013 and even across the world.\u201d<\/p>\n

She says Justo fills a void between a discount brokerage where it costs a consumer less, but has fewer services, to traditional brokerages where a lot of money is being spent and plenty of services are being offered.<\/p>\n

\u201cThere\u2019s no combination of both where you pay less and you get more. That\u2019s a big point. The other thing is the whole process is more efficient and streamlined. It\u2019s quicker and just more convenient for a person,\u201d says De Groot.<\/p>\n

Originally published on REMonline<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Justo, a new technology-based real estate brokerage firm that recently launched in the Greater Toronto Area, says the real estate industry is at a turning point and its model \u201cputs cash back in home buyers\u2019 pockets and gives sellers a better fee and a target price guarantee.\u201d Daphne De Groot, the company\u2019s CEO, says the […]<\/p>\n","protected":false},"author":14,"featured_media":3084,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,10],"tags":[],"yoast_head":"\nJusto brokerage model includes lawyer, inspection fees - Justo Real Estate Brokerage<\/title>\n<meta name=\"description\" content=\"When you work with Justo Real Estate Brokerage to complete the home purchasing process, we\u2019ll include the lawyer inspection fees in your brokerage model.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Justo brokerage model includes lawyer, inspection fees - 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